BENICIA, CA – August 3rd, 2012 – Cycle Gear Inc., the nation’s largest retailer of motorcycle apparel and accessories, is pleased to announce that it has just opened its 97th retail store in Lynnwood, Washington. Located at 4210 196th St SW. The new store, which is open 7 days a week, is conveniently close to Seattle, and is Cycle Gear’s fifth store in the state of Washington. “We take pride in supporting motorcyclists nationwide, and The Lynnwood store is in a great location to help serve the greater Seattle area”, said Cycle Gear’s CEO Dave Bertram, “Cycle Gear is not only a great place to buy motorcycle parts and apparel; we also try to give back to the community.” To celebrate the opening, Cycle Gear will host a benefit night on August 17th from 6-9 PM where 10% of sales will be donated to the Pediatric Brain Tumor Foundation. Representatives of the Pediatric Brain Tumor Foundation will be on-site providing more information as well as signing people up for the September 9th Puget Sound Ride for Kids. In addition to the benefit, there will be special deals all month long exclusive to the Lynnwood location. Various vendors will be on-site for the grand opening weekend on August 18th, and there will be weekly drawings for $100 gift cards. A grand prize drawing will be held on September 5th where the winners could receive a Shoei helmet, $500 shopping spree, or a GoPro HD Hero2 camera. Lynnwood will also be hosting their first of several “Bike Nights” on Tuesday, August 28th where there will be exclusive in-store pricing, food, fun, and giveaways. Employee-owned and enthusiast-driven, Cycle Gear is an active member of the riding community, sponsoring local events and working with new and experienced riders to help them find just the right gear. Cycle Gear’s industry-leading focus on customer service and satisfaction has been a company hallmark since its founding in 1974. Their customer commitment includes 100% Satisfaction and 30-Day Best Price Guarantees, and a No Hassle 7-Day Helmet Exchange program. **About Cycle Gear: ** Cycle Gear® Inc. is the country’s largest retailer of motorcycle parts, apparel and accessories. Since 1974, Cycle Gear’s product selection and superior service have catered to the needs of motorcycle enthusiasts. With stores nationwide and an e-commerce website, Cycle Gear provides access and unbeatable prices to riders wherever they are. As an employee-owned company, the Cycle Gear team takes enormous personal pride in providing its “100% Satisfaction Guarantee,” which includes the industry leading “7-Day No Hassle Helmet Exchange and a “30-Day, Best Price Guarantee” as well as easy returns, in-store or online, and no restocking fees, ever. Visit one of 97 store locations in 27 states, or visit us online at www.cyclegear.com today.