EagleRider Partners with Bonnier Motorcycle Group for 2017
EagleRider, the world’s largest motorcycle rental and tour company, is now the Official Motorcycle Rental Partner of Bonnier Motorcycle Group (BMG). For the first time, EagleRider will be the exclusive provider of motorcycle rental, tour and travel services for all BMG events, among other benefits.
“Our two companies share the same great passion for bringing motorcycle dreams to life,” said EagleRider Co-Founder and CEO Chris McIntyre. “We’re so excited to work with the fantastic team at Bonnier this year on projects that will speak directly to our core consumers.”
As the Official Motorcycle Rental Partner, EagleRider will provide its world-class customer service, travel booking capabilities and, of course, motorcycle rentals for BMG’s many consumer events throughout the year. The two brands will work together on multiple events, including The Quail Motorcycle Gathering (May 6 – 7), HighPipe (June 9 – 11), Track Day ShootOut (June 27 – 29), Adventure Rally (July 13 – 16 and September 28 – October 1) and Hot Bike Tour (September 8 – 10).
For more than two decades, EagleRider has been committed to providing authentic motorcycle experiences to all riders and their passengers, and the company is thrilled to align with a like-minded media partner like BMG.
“The entire EagleRider organization and customer base shares the incredible passion for riding that our audience of 8.6 million motorcycle enthuiasts lives every day,” Commented Bonnier Motorcycle Group Senior Vice President/Managing Director, Andy Leisner. “We are looking forward to utilizing the unique and premium EagleRider services to improve and enhance our audience’s enjoyment of motorcycling.”
As an added benefit, EagleRider will offer three-month Club EagleRider memberships to BMG subscribers and event participants. Club EagleRider is a first-of-its-kind motorcycle rental program that gives members one free rental day each month for just $29 a month. Members can book more time for only $39 per additional day and can rollover their free rental days to use for a long trip.
Pioneering the motorcycle rental concept in 1992, EagleRider has since grown to become a motorcycle experience industry leader, fulfilling dreams of thousands of motorcyclists worldwide. EagleRider’s vast network of locations allows the company to offer a variety of motorcycle travel options and a Club EagleRider membership program – the first of its kind in the motorcycle industry. With EagleRider, motorcyclists have the option to select from a fleet of Harley-Davidson®, Indian Motorcycle®, Honda®, Triumph®, BMW® motorcycles and Polaris® Slingshot. EagleRider has grown from four bikes in a home garage to a global company with thousands of motorcycles for rent, hundreds of tour options (guided, self-drive or custom), motorcycle sales and servicing and exclusive apparel lines. For more information, visit www.eaglerider.com or follow EagleRider on social media: www.facebook.com/EagleRider, www.instagram.com/ ClubEagleRider, www.twitter.com/EagleRider
About Bonnier Motorcycle Group (BMG)
Compromising 13 motorcycle media brands including Cycle World, Motorcyclist, Dirt Rider, Hot Bike, Sport Rider, Baggers, Cruiser, Street Chopper, UTV Driver, ATV Rider, On Two Wheels and others, the Bonnier Motorcycle Group engages, informs and inspires an active audience of 8.6 million powersports enthusiasts through their online, video series, event, print publication and television properties.